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ADVERTISING ON TWITTER

Are you one of Twitter’s 320 million monthly users? If so, then you probably already know what a unique and powerful advertising platform it is. Anyone can publish an ad on Twitter. You can can attach photos and videos to your Tweets, and spread them with hashtags. To broaden your reach, you can also “promote” your tweets with specific campaign objectives (such as drawing traffic to your website), and Twitter will only charge you if someone takes that action. Furthermore, advertisers can set their own budgets, so how much you spend is entirely up to you!Learn more...

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ADVERTISING ON INSTAGRAM

If you already have a Facebook page — and who doesn’t? — then creating an Instagram ad is easy. Instagram is owned by Facebook, and their advertising tools are designed to cross-over. You can use the Facebook Ads Manager to place your ad on Instagram and Facebook at the same time, or on Instagram only, if you prefer. You can set your budget, schedule and campaign objective, and target your audience. Instagram has over 500 million daily users, and has proven highly successful at generating sales and traffic. Learn more...

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ADVERTISING ON FACEBOOK

If you’re not advertising on Facebook then you’re missing out on one of the most effective and affordable marketing platforms available. Did you know that 80% of all Internet users are on Facebook? Worldwide, it has over 2.2 billion members — most of whom check their Facebook page multiple times a day. Best of all, Facebook enables you to target your ads directly to those people most likely to be interested in your book — and do so at bargain prices. You can literally spend $5 and reach 1,000 people. So what are you waiting for? Learn more...

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ADVERTISING ON PINTEREST

Check out these numbers… Pinterest has over 250 million active users. Pinterest is the social media network with the highest density of users making more than $75k per year. 10% of Pinterest users make more than $125K a year. The vast majority of Pinterest users are women under the age of 40, who like to shop online. Pinners spend about 50% more online compared to other social channels. 87% of Pinners have purchased a product because of Pinterest. Does this sound like a market you’d like to advertise to? Yeah. We thought so. Learn more...